Not Always Exciting But Wow Do They Pay-Off!
Have you ever heard that having a System is key to business success?
But what is exactly meant by “System”, as you can’t do what you can’t define. According to BusinessDictionary.com, a System is “a set of detailed methods, procedures and routines created to carry out a specific activity, perform a duty, or solve a problem.”
As Michael E Gerber, author of The E-Myth (which is PHB recommended book to read), once said: “Systems permit ordinary people to achieve extraordinary results predictably.”
Resistance to Systems
So, why then do so many Women Entrepreneurs resist having a system?
- Why do they prefer to fly by the seat of their pants, keep changing up what they do and say, and resist documenting things, which then, makes it impossible to delegate them?
- Why do Women Entrepreneurs say they want consistency and predictable returns and yet, operate their business counter-intuitively?
I’m not going to kid you. As a self-declared creative visionary myself, having a System at first strikes me as boring and repetitive … But wow does it produce results for a business.
Let me give you a real life success story from my heated Yoga class (and see if this alters how you think about the benefit of systems too!).
What We Can Learn from Bikram Yoga’s System
My entire 8am Bikram Yoga class was packed — mat to mat this morning. And get this… we weren’t doing anything new… in fact, it was the opposite. Bikram Yoga has a system for having the entire class do the same 26 poses — with the same explanations – and the same high quality instructors — day after day after day … As this is my 56th day of a 60 day Bikram Yoga challenge, I’ve heard and done the same thing 56 times!
And yet, Me — one of the worlds most easily bored people – is still going back for more.
Somehow clients like consistently knowing what they’re getting and can then easily tell others what they’ll be getting. The yoga instructors also seem to like having the same script, because even though they say the same thing, the class may hear something differently in what is being said that affects their pose (or maybe they totally tuned out the other 55 times, and it takes the 56th time to hear it!). Plus, the entire Yoga Studio — from the receptionist to the Instructors to the cleaning staff — is on the same page about what it means — and what it doesn’t — to facilitate Bikram yoga, because it’s consistent.
So, entrepreneurs, I don’t know about you … But I’d rather be bored and profitable then constantly amusing myself by changing and broke….
Powerful lesson. Thank you heated yoga for your business brilliance (and for my flatter tummy)!
What’s Your System?
Now is the time to ask yourself: Do you have a documented system to run your business?
If you do have a system, how often do you revisit it? Are you making sure that you are not the only one who knows what it is… and that anyone on your team is as in tune with it as you are?
On the flip side, if you don’t have a system, is now the time to create it?
It doesn’t matter if you are a solo-preneur, a system still ensures that you are providing a consistent level of service excellence, helps people you network with consistently understand what you do, and gives you a way to start to be able to predict your monthly income and results. Creating a System is also key to having coaches/consultants be able to better support you, so both you — and they — can see how your business operates at a glance and then, more easily guide you on how to UPlevel it.
Expedite Your Results with PHB’s Support System
Trying to hold yourself accountable to creating a business system and continually upleveling it, can be challenging. Consider seeking Expert Support to accelerate your results. Specifically, we invite you to join us as a PHB International Member (a 100% virtual program).
Our PHB Int’l Members continually learn the best practices in marketing/sales year-round by striving to master The 12 Principles to Promote Her Business, peer mentoring each other, and building inspiring, win-win, profitable relationships during Virtual Networking events.
Once you become a Member, you can join or start a Private Networking Circle at no additional charge. You can then participate in an exclusive Circle of trust and support with the most supportive and purpose-driven Women Entrepreneurs you know:)
Here’s to promoting your business and each other: Online. Offline. All the time.
Jōs Hanan, Founder/CEO, Promote Her Business International